Welcome to
The CHERP Network:

Driving Energy Efficiency
and Economic Recovery

Jay Gentry

CHERP Central Coast Regional Director, CHERP Launch Director, Carmel and Founder/President Con-Com-T Inc.


Building blocks: A degree from UCLA Business School, graduate studies at Fuller Seminary, five years in the US Air Force (Instructor Pilot), and employment at Xerox Corp., and Tratec Inc.

Business experience: With over 30 years of experience as a Marketing and Sales consultant to American businesses, Jay has held executive level positions in manufacturing, consulting services, and real estate development. He has successful sales management experience at all levels from line sales manager up through the leadership of an international sales organization, and led the development and launch of innovative products and market solutions. In 1980 Jay founded Con-Com-T, Inc. (concomt.com), a sales and marketing consulting firm, through which he has worked with Herman Miller, Hewlett Packard, InFocus and many other leading companies. In the building products and home improvement industries, his clients have included Louisiana Pacific, AMI, Progressive Foam, Milgard, Simonton, and Window World Inc.

New priorities: Recognizing the importance and urgency of action on climate change, in 2008 Jay narrowed his focus to the emerging Building Performance Industry and the task of making our new and existing buildings more energy efficient. Building efficiency is the largest single lever that we have to reduce our dependence on fossil fuels and the resulting environmental and economic impacts. Since 2008 Jay has been consulting with and training contractors to help them gain the knowledge and skills needed to find and win opportunities to make homes and other buildings more efficient, comfortable, healthy, and environmentally responsible. As CHERP Director, Jay will be working locally on community education and on driving energy assessments and retrofits to achieve these same benefits – lower energy bills, increased comfort, improved indoor air quality, and reduced environmental impact – and at the same time, the economic benefits of local jobs and increased property values.

Personal: Jay and his family moved to Carmel in 1990 to assist with the transition of Rancho San Carlos into the Santa Lucia Preserve. He has served on the boards of the Carmel Valley Chamber of Commerce and Hospice Foundation of the Central Coast. Both he and his wife, d’Aulan, have been active in several other community-based organizations, including Planned Parenthood, the SPCA, Stevenson School, Carmel Rotary, and Monterey County Sheriff’s Advisory Council. Jay is blessed with two boys and three grandchildren in the Bay area, two rescue dogs, and an occasional cat.